At the Partner Summit 2023, Snap Inc. unveiled significant updates about its generative AI chatbot, My AI, bringing exciting enhancements to the Snapchat experience. Initially exclusive to premium Snapchat+ subscribers at $3.99 per month, My AI is now accessible to all Snapchat users at no additional cost, marking a significant expansion in its availability.
Democratizing Access to Advanced AI
With nearly 2 million messages facilitated since its launch, My AI leverages OpenAI’s ChatGPT technology to provide seamless interactions for Snapchat’s vast user base of approximately 750 million monthly active users. By making My AI available to all users, Snapchat aims to democratize access to advanced AI technologies, removing subscription barriers and empowering a broader audience to explore its capabilities.
Versatile Features of My AI
My AI offers a range of functionalities, including trivia answering, gift suggestions, trip planning, and dinner ideas, catering to diverse user needs and preferences. Recent updates include the introduction of image generation in response to user messages, enabling visual conversations exclusive to Snapchat’s premium subscribers.
Personalization and Safety
Users can personalize their My AI experience by designing a Bitmoji and assigning a name, adding a personal touch to their interactions. Furthermore, My AI now considers the user’s age when generating responses, ensuring 99.5% compliance with Snapchat’s community guidelines. This emphasis on safety underscores Snapchat’s commitment to providing a secure and positive environment for users of all ages.
Future Potential
With its expanding capabilities and ongoing development, My AI has the potential to become an invaluable companion for Snapchat users, offering entertaining and helpful conversations within the app. As Snapchat continues to innovate and enhance its platform, My AI stands as a testament to the company’s dedication to delivering innovative experiences to its global user base.
