Fashinza, a B2B marketplace and global supply chain platform catering to fashion brands and retailers, announced a $30 million funding round led by Mars Growth Capital and Liquidity Group. The investment aims to propel Fashinza’s transition into a global enterprise, with a focus on expanding operations across the USA, Gulf countries, and Europe.
Meeting International Working Capital Needs
Based in Gurgaon, Fashinza plans to utilize the raised capital to address its escalating international working capital requirements. Navas Ebin, Managing Director of APAC for Mars Growth Capital and Liquidity Group, emphasized the non-asset-based nature of the funding, designed to support Fashinza’s international growth endeavors in a capital-efficient manner.
Mars Growth Capital: A Strategic Partner
Mars Growth Capital, headquartered in Singapore, specializes in providing non-dilutive, affordable, and liability-free growth capital to fast-growing startups and tech companies across the Asia-Pacific and EMEA regions. The partnership with Fashinza underscores Mars Growth Capital’s commitment to supporting innovative ventures poised for global expansion.
Fashinza’s Transformation of Fashion Supply Chain
Having previously raised $100 million in a Series B funding round led by Prosus Ventures and Westbridge Capital, Fashinza continues to redefine the global fashion supply chain landscape. Ebin highlighted Fashinza’s remarkable performance, robust founding team, and expansive network of manufacturers and customers as key drivers behind the decision to invest in the company.
AI-Powered B2B Marketplace
Fashinza operates an AI-driven B2B marketplace facilitating streamlined connections between brands and manufacturers, enabling swift production of new collections. Abhishek Sharma, Co-founder and Chief Operating Officer of Fashinza, expressed enthusiasm about the partnership with Liquidity Group, emphasizing their role in supporting Fashinza’s growth trajectory and bringing innovative manufacturing solutions to a broader audience.
Penetrating New Markets
Sharma further emphasized Liquidity Group’s expertise in providing flexible cross-border financing solutions and navigating international markets. With their support, Fashinza aims to successfully penetrate new markets and extend its manufacturing solutions to key clients worldwide, solidifying its position as a leader in the global fashion supply chain industry.
